BrandAlley, a leading French e-Commerce portal focused on fashion apparel, is acquired by Andrino Group (Private Outlet), a leading European destocking group, in a strategic move to become a European leader in online fashion retail.
Founded in 2005, BrandAlley is a leading French fashion e-commerce portal focused on women, promoting over 1,000 brands to a growing base of 500k+ active clients. The Company’s differentiated business model provides a full online service to brands via three different channels: current collections, outlet collections and private sales. The Company has longstanding relationships with over 1000 industry leading brands.